Multimedia Information Technology Consumer Products 2022 Clarkston Consulting CIO Survey Summary Report Read our updated report here: 2023 CIO Survey The 2022 CIO Survey Summary Report provides insight into the priorities, challenges, ...
Case Study Consumer Products Consumer Healthcare Direct-to-Consumer: DTC Website Launch for Consumer Healthcare Leader The below case study describes how our DTC consultants partnered with our consumer healthcare client in a recent direct-to-consumer (DTC) ...
Multimedia Consumer Products Retail Being Comfortable with the Uncomfortable: Taking Stock with Stacey E. How do you become comfortable with the uncomfortable? Throughout the course of your career, you’re going to experience a time ...
Blog Post Consumer Products Health and Beauty Considerations for Implementing LIMS in the Cosmetics Industry An integrated laboratory information management system (LIMS) can be leveraged to manage laboratory processes, quality control, quality assurance, training, equipment ...
Blog Post Consumer Products Sales + Marketing What Businesses Need to Know for a Successful DTC Strategy In recent years, we’ve seen companies increasingly look to the direct-to-consumer (DTC) space. While the DTC trend certainly isn’t new, ...
Blog Post Supply Chain Consumer Products Addressing the Baby Formula Shortage It is a sight we are all too familiar with, bare shelves with nothing but shelf tags telling you what ...
Blog Post Consumer Products Organizational Performance SAP Project Management Best Practices During any SAP implementation, a client might have a variety of different requests or expectations for a project. Thus, having ...
Multimedia People + Change Consumer Products Organizational Change Management: Taking Stock with Eileen George Prioritizing organizational change management (OCM) and involving your people in the process is table stakes. For any successful implementation, there’s ...
Blog Post Consulting Services Consumer Products Preparing for the New Era of Consumer Privacy Regulations With the release of the European Union’s draft European Data Protection Regulation in 2012, the modern understanding of consumer privacy ...
Blog Post Digital Consumer Products Why is Consumer-First Marketing Crucial? It’s no secret that today’s consumers have no shortage of options. Every purchasing decision made comes with an endless number ...
Blog Post eCommerce Consumer Products Four Considerations When Running an eCommerce Vendor Selection Whether you’re looking to expand your business into eCommerce or are looking for a new platform with more robust functionality, ...
Blog Post Experience + Design Consumer Products What Type of Customer Attribution Model is Best for Your Business? As more brands look to enhance their go-to-market strategy, customer attribution has become an essential part of determining marketing effectiveness ...