This past year we’ve overcome stumbles and difficulties, and looked at problems as opportunities, and have become nimbler and more creative at finding solutions. As we return to face-to-face and reconnect with clients, vendors and colleagues – what is your story? There is great power in sharing your triumphs and struggles, but how we tell our story can be a challenge in itself. During this session, join us as we hear from a panel of AWESOME women leaders, and how they are using storytelling to innovate and transform their company, to drive change, gain buy-in and engage with their teams, supply base and customers.

Irene Birbeck, Clarkston Consulting partner, will share best practices in getting your message out, along with a tool-kit for you to use to further develop your storytelling skills as a leader.

AWESOME is partnering with 2021 Host Partner McDonald’s to plan an extraordinary in-person event for women in senior leadership roles throughout the supply chain – with outstanding speakers, discussions, and time to socialize. AWESOME’s signature event – a Symposium that brings together women in diverse supply chain roles throughout the supply chain – has been held every year from 2013 through 2019.

In 2020, due to the COVID-19 pandemic, AWESOME pivoted from the in-person Symposium to a line-up of Virtual Events. AWESOME virtual events will continue throughout 2021, reaching a broad audience with a variety of important topics.

The Skechers Pier to Pier Friendship Walk rallies thousands every October for a fun-filled celebration at the beach, where families and friends gather to walk from Manhattan Beach Pier to Hermosa Beach Pier and back in support of our children. Since 2009, the event has raised more than $13 million to support the Friendship Foundation and public education.

The Friendship Foundation assists children with special needs and their families through one-on-one peer mentoring and social recreational activities such as summer camps, outings, sporting events and a variety of classes that include music, yoga, cooking, art and drama.

Through donations, public education foundations retain vital academic programs, maintain smaller classrooms, improve libraries and upgrade school technology. The Walk also funds the Skechers Foundation’s annual scholarship program, which will donate $100,000 to deserving students across the country in 2020.

Co-produced by the Skechers Foundation and the Friendship Foundation, the Skechers Pier to Pier Friendship Walk is supported by presenting sponsor Nickelodeon, media sponsor NBC4 Southern California, dozens of dedicated corporations and passionate citizens throughout our community.