Blog Post Data + Analytics Consumer Products DTC Metrics: Basic Metrics to Measure and Learn From At a recent DTC event, leaders from some of the industry’s biggest direct-to-consumer brands discussed their approach to the rapidly ...
Blog Post Sales + Marketing Consumer Products Opening New eCommerce Channels with Social Media Storefronts In a recent announcement, Ned Segal, the CFO of Twitter announced that the platform is looking to add new eCommerce ...
Blog Post Consumer Products eCommerce Direct-to-Consumer Trends: Lessons from DTC Day During the (Direct-to-Consumer) DTC Day conference, we were able to get insight into how some of the biggest DTC brands ...
Multimedia Consumer Products eCommerce Diversifying Sales: Taking Stock with Ken Accardi and Evan Shirley Looking back on 2020, the consumer products industry saw a huge uptick in online purchases. While the COVID-19 pandemic certainly ...
Blog Post Health and Beauty Digital Health and Beauty Digital Marketing in 2021 2020 caused health and beauty brands to shift heavily into digital. Now, in 2021, we expect there to be a ...
Blog Post Consumer Products Diversity, Equity + Inclusion Top Consumer Products Insights from 2020 It’s probably safe to say that few in the consumer products industry could have predicted how 2020 would turn out ...
Blog Post Retail Digital The Post-Buy Experience is Crucial for Retail and eCommerce With the rise in eCommerce shopping, and COVID-19 only accelerating that trend, many consumers are increasingly frustrated with the uncertainty ...
Blog Post Retail Digital Investing in Buy Now, Pay Later (BNPL) to Drive Retail Growth As consumers and organizations alike have been going through a turbulent year, many have gravitated towards solutions to weather the ...
Multimedia Retail Digital A Panel Discussion on the 2020 Retail Holiday Season Like a lot of things this year, the 2020 retail holiday season promises to be one like no other. eCommerce ...
Multimedia eCommerce Digital 2021 eCommerce Trends Read our updated report here: 2022 eCommerce Trends The 2021 eCommerce trends reflect the gargantuan impacts the global COVID-19 pandemic ...
Blog Post Digital Consumer Products Building Your B2B Digital Marketing Strategy Companies looking to continuously stay ahead of the digital curve need to purposefully and systematically create digital experiences rooted in ...
Multimedia Retail eCommerce Retail Impacts of COVID-19: Taking Stock with Sean Burke A critical time, for any organization, is being forced to rethink their strategy and operations in light of transformational market ...
