Blog Post Luxury Retail eCommerce Improving the Buying Experience in Online Luxury Retail Luxury retail has traditionally focused on in-person, intimate selling, with the ability to control consumer experience and provide a personal ...
Blog Post Grocery Data + Analytics Leveraging eCommerce Adoption by Seniors Post-Pandemic eCommerce adoption by seniors is becoming a critical strategic focus in retail. Particulary as it’s no secret that online shopping ...
Blog Post Grocery eCommerce The COVID-19 Impact on Rising Online Grocery Sales The novel coronavirus pandemic drastically altered Americans’ buying habits. As individuals across the globe adhered to lockdown mandates, online grocery ...
Blog Post Fast Moving Consumer Goods Consumer Products Taking Fast-Moving Consumer Goods DTC The COVID-19 pandemic played a significant role in accelerating the trend of fast-moving consumer goods (FMCG) companies introducing direct-to-consumer channels, ...
Blog Post Data + Analytics Consumer Products DTC Metrics: Basic Metrics to Measure and Learn From At a recent DTC event, leaders from some of the industry’s biggest direct-to-consumer brands discussed their approach to the rapidly ...
Blog Post Sales + Marketing Consumer Products Opening New eCommerce Channels with Social Media Storefronts In a recent announcement, Ned Segal, the CFO of Twitter announced that the platform is looking to add new eCommerce ...
Blog Post Consumer Products eCommerce Direct-to-Consumer Trends: Lessons from DTC Day During the (Direct-to-Consumer) DTC Day conference, we were able to get insight into how some of the biggest DTC brands ...
Multimedia Consumer Products eCommerce Diversifying Sales: Taking Stock with Ken Accardi and Evan Shirley Looking back on 2020, the consumer products industry saw a huge uptick in online purchases. While the COVID-19 pandemic certainly ...
Blog Post Health and Beauty Digital Health and Beauty Digital Marketing in 2021 2020 caused health and beauty brands to shift heavily into digital. Now, in 2021, we expect there to be a ...
Blog Post Consumer Products Diversity, Equity + Inclusion Top Consumer Products Insights from 2020 It’s probably safe to say that few in the consumer products industry could have predicted how 2020 would turn out ...
Blog Post Retail Digital The Post-Buy Experience is Crucial for Retail and eCommerce With the rise in eCommerce shopping, and COVID-19 only accelerating that trend, many consumers are increasingly frustrated with the uncertainty ...
Blog Post Retail Digital Investing in Buy Now, Pay Later (BNPL) to Drive Retail Growth As consumers and organizations alike have been going through a turbulent year, many have gravitated towards solutions to weather the ...