Multimedia Consumer Products Sales + Marketing Selling the C-Suite: The Business Case for a Modern TPM System Cloud-based trade promotion management (TPM) solutions have made it easier than ever for consumer goods manufacturers to track and manage ...
Blog Post Consumer Products Sales + Marketing Building Data Analytics Capabilities to Improve Your Direct-to-Consumer Model With the multitude of avenues through which companies can collect consumer data, it’s become much easier for companies to collect ...
Case Study Food and Beverage Consumer Products Trade Promotion Assessment and Vendor Selection For consumer products companies, approximately 60% of trade promotion activities don’t break even according to a Nielsen study. As industry ...
Multimedia Consumer Healthcare Consumer Products 2019 Consumer Healthcare Trends: A Self-Care Journey Read our updated report here: 2020 Consumer Healthcare Industry Trends Americans are thinking about their self-care journey in new ways ...
Blog Post Consumer Healthcare Consumer Products Optimizing ERP Integration in Consumer Healthcare M&A Over the last five years, there have been multiple large consumer healthcare transactions between traditional pharmaceutical companies and consumer packaged ...
Case Study Sales + Marketing Consumer Products Enabling Your DTC Strategy Post-M&A With longstanding players in the consumer products industry continuing to acquire new brands (many of them born direct-to-consumer) as a ...
Multimedia Consumer Products Strategy + Innovation 2019 Consumer Products Industry Trends Read our updated report here: 2020 Consumer Products Industry Trends Only 12% of the Fortune 500 from 1955 remains in ...
Blog Post Food and Beverage Consumer Products Artificial Intelligence – Uses in Food Quality and Regulatory Operations By integrating AI into the food and beverage manufacturing process, companies can maximize efficiency in quality control. A forecasted CAGR ...
Blog Post Consumer Products Food and Beverage Deploying Direct-to-Consumer Strategies in Food and Beverage To read our companion piece on direct-to-consumer strategies specific to the consumer healthcare industry, click here. Think back to the ...
Blog Post Consumer Products Sales + Marketing Creating a Successful Digital-First Experience The modern digital environment has blurred the lines between retail, e-tail, and manufacturers. Consumer product goods are buying direct-to-consumer (DTC), ...
Multimedia Consumer Products Consumer Healthcare 2018 Consumer Products Trends Read our updated report here: 2019 Consumer Products Industry Trends 2018 Consumer Products Trends Report In the 2018 Consumer Products ... Download PDF
Multimedia Consumer Products Fast Moving Consumer Goods Rethink Traditional Sales & Marketing Strategies in a Digital World As a consumer products company founded in pre-digital times, what can you do to build, amplify, or differentiate to remain ...
