Article Consumer Products Food and Beverage The End of an Icon? With the news that Eastman Kodak Co. is preparing for a likely bankruptcy filing in the coming weeks, we should consider how such an iconic brand could fall the way that it has.
Article Consumer Products Retail Dealing with Returns After the Holidays? The key to saving time—and thus money —in the returns process is making the decision of what to do with the return sooner, rather than later, before the product even starts making its way back from the customer.
Multimedia Consumer Products Sales + Marketing Are You Data Rich but Insights Poor? There has been a dramatic shift in the past 20 years in the way retailers and manufacturers attempt to influence ... Download PDF
