Multimedia Consumer Products Retail Optimizing Promotions: Taking Stock with Ryan Mulligan and Kyle McDonald Optimizing promotions to more effectively partner with customers and drive category growth is a priority for CPG organizations right now. ...
Blog Post Digital Consumer Products 4 Essential Digital Leadership Qualities Digital leadership qualities are quickly evolving as businesses are realizing that traditional approaches will not always suit digital initiatives. Realizing ...
Multimedia Consumer Products Sales + Marketing Personalized Marketing: Taking Stock with Idoia Hidalgo and Musa Jose Personalization isn’t exactly new. Brands have been exploring various degrees of personalized marketing and customization across every facet of a ...
Multimedia Consumer Products eCommerce Diversifying Sales: Taking Stock with Ken Accardi and Evan Shirley Looking back on 2020, the consumer products industry saw a huge uptick in online purchases. While the COVID-19 pandemic certainly ...
Case Study Consumer Products Data + Analytics Highlighting Pathways to Equity and Engagement using our DE+I Insights to Action Analytics Platform Driven by its own core values and renewed conversations regarding racial inequity & injustice in 2020, Monday Night Brewing, an ...
Multimedia Consumer Products 2021 Consumer Products Trends Read our updated report here: 2022 Consumer Products Trends Rapid periods of disruption and acceleration defined 2020 for many consumer ...
Blog Post Health and Beauty Digital Health and Beauty Digital Marketing in 2021 2020 caused health and beauty brands to shift heavily into digital. Now, in 2021, we expect there to be a ...
Multimedia Wholesale Distribution Life Sciences 2021 Life Sciences Wholesale Distribution Trends 2020 brought many changes to wholesale distribution for life sciences. Heading into 2021, distribution of coronavirus vaccines, optimizing warehouses and ...
Blog Post Quality + Compliance Consumer Products Preparing for an ISO Audit An ISO audit can feel like a daunting task but one that’s well-worth the challenge as gaining ISO9001 or ISO13485 ...
Blog Post Consumer Products Diversity, Equity + Inclusion Top Consumer Products Insights from 2020 It’s probably safe to say that few in the consumer products industry could have predicted how 2020 would turn out ...
Blog Post Food and Beverage Consumer Products The Need for Transparency and Change in Sustainable Food Production There are six key pillars to developing a corporate social responsibility report: Transparency, Authenticity, Collaboration, Strategy, Measurability, Impact. In a ...
Blog Post Diversity, Equity + Inclusion Consumer Products 5 Essential Steps to Embedding Inclusive Language in Your Company Inclusive language is a buzzword that’s being used in the corporate spaces more often but what does it actually mean? ...