Blog Post Consulting Services Exploring the Implications of Generative AI in Retail Generative AI, also known as generative adversarial networks (GANs), is a subfield of artificial intelligence (AI) which has the potential ...
Blog Post Consumer Products Fast Moving Consumer Goods What is Hyperlocalism, and What Does it Mean for Your Marketing Strategy? In our fast-paced and ever-changing market, understanding consumer motivations and preferences, specifically for younger generations, is key for organizations looking ...
Multimedia Retail Luxury Retail 2023 Luxury Retail Industry Trends Read our updated trends report here: 2024 Luxury Retail Trends Clarkston’s team of luxury retail consultants have highlighted the top ...
Blog Post Retail Digital 3 Key Tenets for Optimizing the Omnichannel Experience As the retail industry continues to evolve, one of the greatest challenges in creating an omnichannel experience is converting website ...
Blog Post Retail The Benefits of Experiential Retail When was the last time you really had fun shopping? According to a recent Squire Patton Boggs report, entertainment is ...
Case Study Retail Information Technology Point of Sale (POS) System Vendor Selection for a National Restaurant Brand Clarkston completed a Point of Sale (POS) system vendor selection for a leading national restaurant brand. With 300+ stores nationwide ...
Multimedia Consumer Products Fast Moving Consumer Goods 2023 FMCG Trends Clarkston’s team of fast moving consumer goods consultants have highlighted the top FMCG trends that businesses should consider. Read all ...
Multimedia Retail Apparel and Footwear 2023 Apparel Industry Trends Read our updated trends report here: 2024 Apparel Industry Trends Clarkston’s team of apparel consultants have highlighted the top apparel ...
Blog Post Retail 2022 Black Friday: Expectations and Results Black Friday deals are a well-known tactic to entice shoppers to splurge both online and in-person. However, luring additional traffic ...
Multimedia Fast Moving Consumer Goods Consumer Products 2022 FMCG Industry Trends Read our updated trends report here: 2023 FMCG Trends Below is an excerpt from our 2022 FMCG Industry Trends report. ...
Blog Post Digital Health and Beauty Innovations in Digital Strategy for Beauty Brands In the past year, makeup and beauty brands have hit a massive hurdle marketing to consumers online. Compared to other ...
Multimedia Consumer Products Quality + Compliance 2021 Consumer Products Quality Management Trends Within the consumer products industry, trends toward consumer centricity such as increasing personalization, emphasis on direct-to-consumer channels, and heightened product ...
