Blog Post Quality + Compliance Consulting Services How Does the FDA Regulate Mental Health Apps? The rise of mental health apps promises an accessible option for diagnosis and treatment as more individuals want to be ...
Case Study Data + Analytics Biotech Using Analytics to Predict Channel and Physician Engagement Optimization Numerous channels are competing for physician awareness now, making the process for modern drugmakers all the more challenging in fostering ...
Blog Post Consumer Products Sales + Marketing Revenue Growth Management: Driving Collaboration Across the Organization Earlier this month in Dallas, a group of consumer products industry executives gathered together at the Promotion Optimization Institute’s event ...
Blog Post Strategy + Innovation Consumer Products Trust is the Foundation of a Successful Business Transformation Process Have you ever led a leadership team or an organization where trust didn’t exist? It feels dysfunctional. Often times, little ...
Multimedia Consumer Products Sales + Marketing Selling the C-Suite: The Business Case for a Modern TPM System Cloud-based trade promotion management (TPM) solutions have made it easier than ever for consumer goods manufacturers to track and manage ...
Article Wholesale Distribution Consulting Services Solving Wholesale Distribution Challenges in Cell and Gene Therapy McKesson’s Ability to Adapt to Changing Trends With advancements in drug therapy solutions moving at the speed of light, specifically ...
Case Study Data + Analytics Consulting Services Using Analytics to Improve Drug Adoption Case Study: Using Analytics to Improve Drug Adoption A pharmaceutical manufacturing company was looking to innovate their sales strategy to ...
Blog Post Retail Apparel and Footwear 6 Things Retailers Need to Know for the 2019 Holiday Season Fall may still be in the air, but the holidays are already in full swing. These next couple months are ...
Blog Post Medical Device Consulting Services 3D Printing in the Medical Device Supply Chain – Why It Works and Why It Doesn’t Market research firm IDTechEx estimates that the global market for 3D-printed (additive manufacturing) medical devices will increase to more than ...
Blog Post Consumer Products Sales + Marketing Building Data Analytics Capabilities to Improve Your Direct-to-Consumer Model With the multitude of avenues through which companies can collect consumer data, it’s become much easier for companies to collect ...
Blog Post Food and Beverage Sales + Marketing Trends in Frozen Food Frozen food is making a comeback. Despite a drop in demand in the late 2000s and early 2010s, all signs ...
Blog Post Consumer Products Food and Beverage Food Safety and Recalls: Emerging Regulations Governing US Based Food Companies The FDA’s 2011 Food Safety Modernization Act (FSMA) has been transforming the U.S. food safety system, with ongoing implementation creating ...
