Blog Post Digital Life Sciences 3 AI Customer Service Use Cases for Medical Device Companies There is perhaps no group more deserving and in need of great customer service than medical device patients. The products ...
Blog Post Digital Consumer Products Phygital Marketing Strategies: The Critical Intersection of Physical and Digital Marketing Phygital marketing represents the fusion of physical and digital marketing tactics, seamlessly integrating in-person and online interactions into a unified ...
Blog Post Retail Digital AI for Demand Forecasting and Inventory Planning in Retail Advanced data analytics is now a table-stakes tool for inventory planning. Some estimates show that applying AI-driven forecasting can reduce ...
Blog Post Consumer Products Digital Creating an AI Transformation Strategy: Lessons Learned from Digital Transformation Artificial intelligence, or AI, is a hot topic for today’s business. AI offers a lot of opportunities for increased efficiency, ...
Case Study Life Sciences Data + Analytics Establishing An Internal Knowledge Base for Q&A and Generative Capabilities in Pharma Clarkston Consulting recently partnered with a biopharmaceutical client on a pharma-centric Q&A bot. Read a synopsis of the project below ...
Blog Post Digital Diversity, Equity + Inclusion Driving Progress in Pharma: Recapping the 2023 Women of Color in Pharma (WOCIP) Conference Clarkston’s Erica Parks Murray and LaToya Lee Jones recently attended the 7th annual Women of Color in Pharma (WOCIP) Conference ...
Blog Post Data + Analytics Exploring the New and Improved ChatGPT: An OpenAI DevDay Recap for Non-Developers In a much-anticipated announcement Monday, OpenAI rolled out the next wave of advancements to both ChatGPT and their API at ...
Multimedia Digital Consumer Products Setting an Organizational Strategy for AI to Drive Business Transformation Companies across industries are confronted with technology disruption that regularly impacts decision-making at all levels of the organization. Digital transformation ...
Blog Post SAP + Technology Digital Leveraging AI and Advanced Analytics in LIMS Laboratory Information Management Systems (LIMS) have evolved over time, moving from software used to capture data in the laboratory space ...
Blog Post Consulting Services Exploring the Implications of Generative AI in Retail Generative AI, also known as generative adversarial networks (GANs), is a subfield of artificial intelligence (AI) which has the potential ...
Blog Post Life Sciences Digital Mitigating Bias in AI-Enabled Medical Devices The implementation of artificial intelligence (AI) has modified elements of nearly every industry, making things faster, cheaper, and more accurate. ...
Multimedia Quality + Compliance Medical Device Applications of Generative AI for Product Quality and GxP Compliance Generative AI is a type of artificial intelligence that can create new content based on existing content or data. The algorithm ...
