Multimedia Consumer Products Consumer Healthcare How Well are Consumer Products Companies Executing on Analytics? A few months ago, we set out to better understand how well the Consumer Products industry is executing on Analytics ...
Multimedia Consumer Products Consumer Healthcare Research Brief: Analytics & Insights Indicator Data. As a Consumer Products professional, you are probably swimming in it. Syndicated, POS, loyalty, coupon, survey data – not ... Download PDF
Article Consumer Healthcare Consumer Products Thoughts from the Network of Executive Women (NEW) Leadership Summit Last week, Clarkston Consulting participated in the annual Leadership Summit presented by the Network of Executive Women (NEW). There were ...
Article Biotech Consumer Healthcare A Discussion of Analytics with Chicago Executives Last week, Clarkston hosted a group of Chicagoland executives to discuss recent trends in Analytics. The current mainstream conversation around ...
Case Study Consumer Products Food and Beverage Predictive Trade Promotion Planning Case Study: Predictive Trade Promotion Planning Operating in a highly competitive market, this leading food company’s success relies heavily on ...
Blog Post Consumer Products Food and Beverage It’s Good to See Market Leaders Leading Change To celebrate the world’s largest quick serve restaurant chain’s move to introduce calories on their menus nationally starting today, I ...
Article Consumer Healthcare Consumer Products London 2012: A Sponsorship Game While July 27th marks the official start of the London 2012 Summer Olympics, Olympic buzz has been spreading around the ...
Article Consumer Products Food and Beverage Kraft Continues to Prepare for Snack Spinoff Kraft continues to prepare for the spinoff of its global snacks business, which will be renamed Mondelez International Inc., from ...
Case Study Consumer Products Food and Beverage Successful Implementation of SAP for a Leading Distributor As a leading distributor of fine wines, spirits, beers, and non-alcoholic beverages, The Charmer Sunbelt Group (CSG) faces complex challenges—from ...
Article Consumer Products Food and Beverage Collaboration is Key This week, Supermarket News (SM) discussed the holistic view the Coca-Cola Co. is taking in its approach to working collaboratively ...
Article Consumer Products Consumer Healthcare Managing Demand for New-to-World Products According to industry estimates, instances of out-of-stock cost retailers a 4 percent loss in category sales and, more importantly for ...
Blog Post Consumer Products Food and Beverage Brand Emotions Earlier this month, I had the opportunity to attend the Saint Joseph’s Food Industry Summit in Philadelphia. While much of ...