Blog Post Retail The Outlook of Crypto in Retail Cryptocurrency – more commonly known as “crypto” – is a digital form of currency that differs from traditional forms of ...
Blog Post Data + Analytics Retail Improving Retail Allocation via Analytics Increasing supply chain pressures are forcing retailers to reconsider each portion of their inventory strategy. They are trying to find ...
Blog Post Retail Applications for ChatGPT and Retail Few new technologies have taken the tech, business, and academic world by storm quite like ChatGPT, a generative AI chatbot ...
Case Study Retail eCommerce Using Paid Landing Pages for Increased Conversion Rates Clarkston Consulting recently partnered with a client on a digital product testing project. This client recently became a unicorn ($1+ ...
Blog Post Retail Digital Retailer Performance in 2022 As the market continues to return to normal from the drastic effects of COVID-19, there are still lingering problems that ...
Blog Post eCommerce Retail The Ins and Outs of Livestream Shopping Throughout the pandemic, retailers were forced to innovate and identify new ways to engage with customers as stores closed. Livestream ...
Blog Post Retail Small Format Stores and the Need to Innovate in Retail Retailers are experimenting with small format stores to fight the decrease in foot traffic and revenue in large department stores. ...
Blog Post Digital Analytics Consumer Products Leveraging Google Analytics 4 (GA4) in a Cookie-Less Future Google Analytics 4 (GA4) is Google’s latest update to its website tracking and analytics platform. GA4 comes after a long ...
Blog Post Data + Analytics Retail The Importance of Data Governance in Retail Successful retailers recognize the value that good data can bring to their business. They also understand how good data can ...
Blog Post Retail Data + Analytics Understanding the Emerging Demands for Retail Traceability Earlier this year, the New York State Legislature introduced the New York Fashion Sustainability and Social Accountability Act – a ...
Blog Post Experience + Design Consumer Products What Type of Customer Attribution Model is Best for Your Business? As more brands look to enhance their go-to-market strategy, customer attribution has become an essential part of determining marketing effectiveness ...
Blog Post Data + Analytics Consumer Products Integral Skills for a Data and Analytics Dream Team Organizations have long recognized the importance of data and analytics in understanding their customers, enhancing their products and processes, and ...
