Brandon Smith is a senior consultant at Clarkston and part of our digital practice, focusing on product marketing, digital marketing, and marketing technology (MarTech). He specializes in go-to-market strategies, marketing portfolio allocation, channel optimization, and product testing.
Brandon has a passion for solving complex problems to help organizations reach their goals. His previous experiences include A/B product testing, executive OKR development, new user acquisition best practices, technology assessments, and project management.
Brandon received his B.A. in Economics from the University of North Carolina at Chapel Hill.