Blog Post Consumer Healthcare Consumer Products Takeaways for OTC Marketers from the 2018 CHPA Marketing Conference Clarkston recently attended the inaugural Consumer Healthcare Products Association (CHPA) Marketing Conference in Philadelphia. The conference delved deeper into the ...
Blog Post Information Technology Data Governance – The Solution You Didn’t Know You Needed Organizations are now collecting more data from a broader array of sources than ever before, but data issues cost the ...
Multimedia Consumer Products Consumer Healthcare 2017 Consumer Products Trends Report In our annual 2017 Consumer Products Trends Report, we discuss how consumer dynamics are requiring that companies redefine tried-and-true business ... Download PDF
Blog Post Consumer Products Consumer Healthcare Key Competencies of a Modern Consumer Products Organization Back in 2010, Clarkston introduced our Speed & Agility Index, which identified that consumers are becoming hard to predict, making ...
Multimedia Information Technology Consulting Services Analytics Best Practices Workshop The collection, interpretation and utilization of data are perhaps more critical than ever before. Companies can employ analytics to evaluate consumer ... Download PDF
Blog Post Consulting Services Sales + Marketing Analytics in Life Sciences: Market Intelligence Continuing the series on Analytics in Life Sciences, let’s explore analytics for competitive and market intelligence. The life sciences industry ...
Blog Post Supply Chain Information Technology Analytics in Life Sciences: Supply Chain Management We have already looked at New Product Development and Manufacturing and Quality in this Analytics in Life Sciences blog series. ...
Blog Post Consulting Services Information Technology Analytics in Life Sciences: Manufacturing and Quality The first post in the Analytics in Life Sciences blog series covered New Product Development. Today, we will look at ...
Blog Post Consulting Services Supply Chain Analytics in Life Sciences: New Product Development With a myriad of good investment opportunities for life science organizations, why invest in data analytics? And should you take ...
Article Consumer Products Retail The Big Data Hype is Over: Now’s the Time for Retailers to Use It Two years ago, big data generated the most buzz among technology and business gurus, seen as the next leading company’s ...
Blog Post Consumer Products Big Data Analytics and the Customer Experience There are many ways that companies can go about keeping their customers loyal to their brand, but in today’s uber ...
Blog Post Wholesale Distribution Information Technology Wholesale Distribution Industry Outlook: Analytics We’ve already looked at Operational Mobility, Traceability and Business Expansion in this Wholesale Distribution Industry Outlook blog series. Let’s continue with a mid-term industry ...