Blog Post Luxury Retail Apparel and Footwear Athlete Partnerships as the New Frontier for Luxury Fashion Marketing Elite sports figures have some of the most loyal fan bases in the world. Mobs of fans scour the earth ...
Multimedia People + Change Consumer Products Organizational Change Management: Taking Stock with Eileen George Prioritizing organizational change management (OCM) and involving your people in the process is table stakes. For any successful implementation, there’s ...
Blog Post Consulting Services Consumer Products Preparing for the New Era of Consumer Privacy Regulations With the release of the European Union’s draft European Data Protection Regulation in 2012, the modern understanding of consumer privacy ...
Blog Post eCommerce Consumer Products Four Considerations When Running an eCommerce Vendor Selection Whether you’re looking to expand your business into eCommerce or are looking for a new platform with more robust functionality, ...
Blog Post SAP + Technology Consumer Products Understanding SAP Warehouse Management vs. SAP Extended Warehouse Management SAP Warehouse Management (WM) has been an ERP functionality offered since the late 1980s. WM is a solution to manage ...
Blog Post Data + Analytics Consumer Products Integral Skills for a Data and Analytics Dream Team Organizations have long recognized the importance of data and analytics in understanding their customers, enhancing their products and processes, and ...
Blog Post SAP + Technology Consumer Products What to Look for in SAP Project Management Services When engaging an SAP implementation partner, several aspects of the services firm should be assessed by the client. While some ...
Case Study Diversity, Equity + Inclusion Consumer Products Inclusive Leadership Training Series Clarkston recently partnered with a creative marketing agency to develop and deliver a series of diversity, equity, and inclusion training ...
Blog Post Retail Apparel and Footwear Why Consumers Are Ditching Big Brands for Private Labels in Retail Ever since the Great Recession a decade ago, private labels in retail have been steadily on the rise. In the ...
Multimedia Retail Apparel and Footwear 2022 Customer Loyalty Trends Read our updated trends report here: 2023 Loyalty Program Trends Now more than ever, customers are leaving brand loyalty at ...
Blog Post People + Change Consumer Products Lessons in Process Change from a Supply Chain Expert As a supply chain subject matter expert, I have worked for companies of all sizes and within various industries. If ...
Blog Post Consumer Products Digital The Need for Emotionally Resonant Brand Communication Emotionally resonant brand communication has risen to the forefront of requisite skills for engaging the modern consumer. Over the past ...