Case Study Life Sciences Sales + Marketing Developing a Governance Model to Streamline Veeva Commercial Operations In this case study, read about how our Veeva experts helped a client develop a governance model to streamline Veeva ...
Blog Post Digital Consumer Products Phygital Marketing Strategies: The Critical Intersection of Physical and Digital Marketing Phygital marketing represents the fusion of physical and digital marketing tactics, seamlessly integrating in-person and online interactions into a unified ...
Blog Post Consumer Products Digital How to Evaluate New Revenue Streams Through Digital Platforms The consumer products (CP) industry, along with many others, has experienced an evolution in recent years. In our 2023 CP ...
Blog Post Digital Diversity, Equity + Inclusion Leveraging Digital Marketing Tactics to Increase Diversity in Clinical Trial Recruitment Traditional methods of recruiting clinical trial participants include tapping into healthcare providers such as doctors or clinics, patient advocacy groups, ...
Blog Post Consumer Products Retail Brand vs. Performance Marketing: Birds of the Same Feather Drive Growth Together There are various marketing strategies that businesses can implement to attract and retain customers and to promote their products or ...
Blog Post Retail Digital Leveraging AI-Generated Content for Retail Artificial intelligence (AI) has dominated the list of buzzwords used in the data and analytics space for years, but new ...
Blog Post Retail Consumer Products Best Practices for Paid Landing Pages Landing pages are web experiences where a brand can answer the most crucial questions a customer has about their product. ...
Blog Post Sales + Marketing Consumer Products 5 Key Takeaways from Digital Summit NYC Digital Summit NYC was filled with cutting-edge content sessions designed for digital marketers, product designers, and industry leading brands to ...
