Since gaining major notoriety when Facebook changed its name to Meta, the metaverse has become a popular topic for retailers ...

Organizations have long recognized the importance of data and analytics in understanding their customers, enhancing their products and processes, and ...

Businesses should begin to consider “Data-Optimized” Networks. We’re seeing an industry shift in data and analytics from “big data” to ...

This year, the medical device industry expects to see changes from consumer demographics to digital personalization across the board. As ...

Companies must prioritize and address the gap between what has been said with sustainability efforts and what has been done to align ...

In 2015, Spotify began releasing annual data about their listeners, including their most streamed artist and the hours spent using the app. This marketing campaign, known as Spotify ...

This blog post recaps a webinar featuring Clarkston Consulting’s Jason Kerns covering how to improve demand forecasting by leveraging external ...

Clarkston recently partnered with a biotechnology firm on a  developing COGS (Cost of Goods Sold) model for their Biologics Licensing ...

Data debt is everyone’s problem. Gaps in data management processes, accountability, and general data malaise and ambivalence combined with technical ...

Gartner’s 2021 Data & Analytics Summit delivered a variety of discussions focused on building a successful strategy, incorporating the latest ...

HIPAA (The Health Insurance Portability and Accountability Act) has been the standard for healthcare data privacy for over two decades. Despite being amended ...

Social media dominates much of our lives and many organizations now realize its ubiquity has created opportunities to leverage social ...