Case Study Consumer Products Food and Beverage Transforming Marketing Activation for a CPG Company In this marketing activation case study, Clarkston Consulting assessed a food and beverage company’s marketing operating model. Read a synopsis ... Download PDF
Blog Post Consumer Products Sales + Marketing Why the Future of DTC is Bigger Than Just Direct Sales For years, direct-to-consumer (DTC) was a clear growth story in consumer products. Emerging brands built loyal followings online, bypassed traditional retail channels, and proved that consumers ...
Case Study Consumer Products Health and Beauty Resource Allocation Assessment to Support Sustainable Growth In this resource allocation assessment case study, Clarkston Consulting was engaged by a CPG client to design and administer a ... Download PDF
Blog Post Consumer Products Sales + Marketing 6 Key Themes Shaping CPG Strategic Priorities: CAGNY 2026 Each year, CEOs from many of the largest consumer products companies gather at the Consumer Analyst Group of New York (CAGNY) conference ...
Multimedia Consumer Products Food and Beverage 2026 Beverage Industry Trends Download the full 2026 Beverage Industry Trends Report here. This free trends report outlines industry perspectives and expert advice from ... Download PDF
Case Study Consumer Products Food and Beverage Category Management Transformation Assessment & Operating Model Development Clarkston Consulting recently partnered with a CPG company on a category management transformation assessment. Read a synopsis of the project ... Download PDF
Case Study Consumer Products Health and Beauty Conducting an Organizational Staffing Assessment for a Personal Care Company Clarkston Consulting partnered with a personal care company on conducting an organizational staffing assessment. Read a synopsis of the project ... Download PDF
Case Study Consumer Products People + Change Developing Sustainable Training Solutions for a Specification Management Software Company Clarkston Consulting recently supported developing sustainable training solutions for a software company. Read a synopsis of the project below or ... Download PDF
Blog Post Food and Beverage Consumer Products Understanding the Latest Tariff Impacts on the Food and Beverage Industry The latest wave of tariffs imposed by the Trump administration, particularly targeting Mexico, Canada, and China, is reshaping the food ...
Case Study Life Sciences Quality + Compliance Implementing LabVantage LIMS for a Seamless TSA Exit Strategy for a Biopharmaceutical CDMO Clarkston Consulting recently partnered with a Contract Development and Manufacturing Organization (CDMO) client on a LIMS and TSA exit strategy. ... Download PDF
Case Study Consumer Products Sales + Marketing Optimizing Category Management for a Consumer Products Manufacturer Clarkston Consulting recently supported a consumer products client in optimizing their category management processes and vision. Read a synopsis of ... Download PDF
Case Study Consumer Products Data + Analytics Conducting a Data and Analytics Capability Assessment to Ensure Future Growth and Scalability Clarkston Consulting recently partnered with a food company on a data and analytics capability assessment. Read a synopsis of the ... Download PDF
