Clarkson’s Brandon Miller Shares Perspectives on Luxury Retail Store Locations
April 27, 2026 | Clarkston Consulting’s Brandon Miller spoke to Bisnow about luxury retail store locations. He provided perspectives on new luxury retail properties versus established luxury hubs. See Brandon’s featured quotes from the article below, and read the full article here.
Shaken By A Slowdown, Luxury Retailers Focus On Just 3 U.S. Cities
“The actual money flow in America right now is in the main arteries and in these transient high net worth markets,” Brandon Miller said.
For luxury retailers, clustering is all-important to build brand equity, said Brandon Miller, a client sales executive with retail consulting firm Clarkston Consulting.
“A Rolex next to a Kroger sends a different message than a Rolex next to a Hermès or Louis Vuitton,” he said.
And while there are newer luxury clusters that are doing well, like Houston’s River Oaks District, which is home to Hermès, Cartier, Dior and more, the prime luxury corridors benefit in particular from historic reputations that signal wealth and a cultural association with prestige that attracts well-off tourists, Miller said.
“The brand reputation has grown over time for these corridors, making them culturally relevant on a global scale,” Miller said. “New properties don’t have that same effect, yet. But they can still benefit from the halo effect of being around other luxury retailers.”