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Blog Post Strategy + Innovation eCommerce eCommerce Takeaways from July 2024 Amazon Prime Day Amazon Prime Day began in 2015 as an annual, one-day event that has since expanded to two consecutive days, with ...
Blog Post Digital Consumer Products Phygital Marketing Strategies: The Critical Intersection of Physical and Digital Marketing Phygital marketing represents the fusion of physical and digital marketing tactics, seamlessly integrating in-person and online interactions into a unified ...
Blog Post Life Sciences Digital Considerations for the Upcoming Veeva Vault CRM Migration Currently hosted on a Salesforce-based platform, Veeva believes there are limitations in the value they can provide their customers with ...
Blog Post Consumer Products Health and Beauty Generation Alpha’s Impact on Beauty and Skincare Currently the youngest demographic, Generation Alpha is becoming an increasingly more important customer base for the beauty industry to target. ...
Blog Post Digital Experience + Design UX/UI Best Practices for Disease Awareness Websites For life sciences companies building their disease awareness websites or patient portals, keeping user experience (UX) and user interface (UI) ...
Blog Post Retail Consumer Products Best Practices for Paid Landing Pages Landing pages are web experiences where a brand can answer the most crucial questions a customer has about their product. ...
Multimedia People + Change Organizational Performance Enabling a Return to Office Plan with OCM and UX Principles The push for a “return to office plan” has been front and center for a while now as companies attempt ...