Blog Post Digital Consumer Products Are Mobile Wallets Safe? Addressing Data Privacy Concerns Digital wallets have skyrocketed in popularity since the start of the COVID-19 pandemic and are expected to account for more ...
Blog Post Digital Data + Analytics Designing for Low Bandwidth Users With data usage increasing by 47% since March, COVID-19 has made the importance of digital more apparent than ever before. The pandemic has ...
Blog Post Digital eCommerce Five UX Updates to Reduce Shopping Cart Abandonment Research shows that the average shopping cart abandonment rate is somewhere between 60 and 80 percent. Experts say that a “good” cart abandonment is ...
Blog Post Data + Analytics Grocery Meeting the Demands of Budget-Conscious Consumers In the current climate, many U.S. households continue to struggle financially. Buying habits among shoppers have shifted drastically, leading to ...
Multimedia Digital Sales + Marketing Bridging the Gap Between Customers and Brands with CX Design Brand and customer experience has grown increasingly important over the last year, placing the emphasis on CX design for companies. ...
Blog Post Digital There’s an App for That, but Should There Be? Assessing User Experience for Mobile Applications and Websites It’s no secret that the demand for quick contactless interactions is on the rise, making the value of assessing the ...
Blog Post Health and Beauty Digital Health and Beauty Digital Marketing in 2021 2020 caused health and beauty brands to shift heavily into digital. Now, in 2021, we expect there to be a ...
Multimedia Consumer Products Digital Personal Brand Building: Taking Stock with Michelle Tartalio Remember the first time you Googled your own name? For me, I am not even sure it was Google….It was ...
Blog Post Digital Consumer Products Customer Obsession Should Drive Digital Innovation The importance of research goes without saying when thinking about innovation. Research should be the driving force behind new product ...
Blog Post Digital Sales + Marketing Improving Consumer Engagement with Digital Analytics In today’s world, experience is everything. This is why building upon and improving consumer engagement is important. Data-driven marketing allows ...
Blog Post Consumer Products Digital The Importance of Human-Centered Design Thinking During a Crisis The unexpected rapid outbreak of COVID-19 created a large gap of uncertainty across the globe. Consumers were introduced to new ...
Blog Post Pharma Consumer Healthcare How Drug Makers Can Play a Role in Improving Health System Economics Stories about hospitals going bankrupt during the COVID-19 pandemic brought new attention around the challenges of health system economics. Health ...