Multimedia Consumer Products Digital Creating Accessible and Inclusive Beauty with AI In this eBook download, we explore what inclusive beauty looks like today and how companies are leveraging AI and other ...
Blog Post Consumer Products Health and Beauty Considerations for Building a Successful Affiliate Marketing Strategy Affiliate marketing is a promotional tactic where businesses collaborate with an independent party, often a content creator or social media ...
Blog Post Consumer Products Health and Beauty Critical Factors for Realizing M&A Deal Value in Beauty In a time of pervasive economic uncertainty, beauty remains a mature and stable industry, relying on innovation as a catalyst ...
Case Study Consumer Products Data + Analytics Establishing a Global Data Integrity Program for a Beauty Company Clarkston Consulting recently partnered with a client in the beauty industry on a global data integrity program. Read a synopsis ...
Blog Post Consumer Products Diversity, Equity + Inclusion 5 Considerations for Designing an Inclusive Beauty Strategy in 2024 Beauty consumers are more aware than ever of their options for brand offerings. As such, the same marketing strategies that ...
Multimedia Consumer Products Health and Beauty 2024 Skincare Industry Trends Clarkston’s team of health and beauty consultants have highlighted the top skincare industry trends that businesses should consider. Read all ...
Blog Post Consumer Products Health and Beauty How an Emphasis on Self-Care is Transforming the Beauty Industry As society transitions to a more introspective and health-focused world, we’re seeing growth in skincare trends, wellness-oriented products, and new ...
Blog Post Consumer Products Health and Beauty The Future of At-Home Beauty and Skincare During the pandemic, at-home skincare, and specifically skincare, took off and became a focus of consumers and industry leaders. While ...
Blog Post Consumer Products Health and Beauty Generation Alpha’s Impact on Beauty and Skincare Currently the youngest demographic, Generation Alpha is becoming an increasingly more important customer base for the beauty industry to target. ...
Blog Post Consumer Products Consumer Healthcare Takeaways from the 2023 CHPA Annual Self-Care Leadership Summit Clarkston’s consumer healthcare experts recently attended the 2023 Consumer Healthcare Products Association (CHPA) Annual Self-Care Leadership Summit. The three-day event ...
Multimedia Consumer Products Health and Beauty 2023 Skincare Industry Trends Read our updated trends report here: 2024 Skincare Industry Trends Clarkston’s team of health and beauty consultants have highlighted the ...
Blog Post Consumer Products Health and Beauty Understanding the Challenges of Personalization in Health and Beauty Despite economic uncertainty and rising inflation, the health and beauty industry has continued to grow over the past several years. ...