Blog Post Life Sciences Quality + Compliance Optimizing Cross-Functional Collaboration: Key Themes from the 2024 Veeva Commercial Summit Clarkston Consulting’s life sciences sales and marketing experts recently attended the 2024 Veeva Commercial Summit held annually in Boston. Veeva ...
Multimedia Life Sciences Sales + Marketing 2024 Life Sciences Commercial (Sales + Marketing) Trends Clarkston’s team of life sciences sales and marketing consultants have highlighted the top commercial trends that businesses should consider. Read ...
Case Study Life Sciences Pharma Developing a Country Launch Readiness Playbook to Assess Market Entry Clarkston Consulting recently partnered with a client on a country launch readiness playbook. Read a synopsis of the project below ...
Case Study Life Sciences Biotech Streamlining Audit Management and Planning for a Biotech Company Clarkston partnered with the Quality Assurance function at a top revenue-generating RNAi therapeutics company to bring efficiency to the good ...
Blog Post Life Sciences Digital Considerations for the Upcoming Veeva Vault CRM Migration Currently hosted on a Salesforce-based platform, Veeva believes there are limitations in the value they can provide their customers with ...
Blog Post Life Sciences Quality + Compliance 2023 Veeva Commercial Summit Recap Clarkston’s life sciences experts attended the 2023 Veeva Commercial Summit earlier this month. The two-day event brought together professionals in ...
Multimedia Life Sciences Sales + Marketing 2023 Life Sciences Sales and Marketing Trends Read our updated trends report here: 2024 Life Sciences Commercial (Sales + Marketing) Trends Clarkston’s team of sales and marketing ...
Case Study Life Sciences Data + Analytics Connecting a Digital Ecosystem: Unifying Patient + Doctor Communications Clarkston recently partnered with a biotech company to create a digital ecosystem in order to improve communication between doctors and ...
Case Study Digital Life Sciences Personalizing the Patient Experience – A Digital Approach for Pharma Clarkston recently partnered with a biotech company that discovers, develops, and manufactures breakthrough therapeutics targeting rare disease populations, ultimately improving ...
Multimedia Sales + Marketing Life Sciences 2022 Life Science Sales and Marketing Trends Read our updated trends report here: 2023 Life Sciences Sales and Marketing Trends 2021 has brought both challenge and opportunity ...
Blog Post Medical Device eCommerce Going DTC in Medical Device The medical device industry continues to fall behind pharmaceuticals when it comes to DTC strategy. As a result, companies throughout ...
Multimedia Sales + Marketing Biotech A Life Sciences Marketing Maturity Model: How Do You Measure Up? We developed this life sciences marketing maturity model for life sciences companies looking to compare their digital marketing strategy, capabilities, ...