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How Well are Consumer Products Companies Executing on Analytics?

A few months ago, we set out to better understand how well the Consumer Products industry is executing on Analytics – the process of embedding data into decisions. We developed the Analytics & Insights Indicator and surveyed 100 CP professionals. Here are highlights of the results. To read the complete survey results, download the complete Research Brief.

Click on the image below to view an enlarged version of the infographic.

Tags: Data & Analytics