Blog Post Grocery eCommerce The COVID-19 Impact on Rising Online Grocery Sales The novel coronavirus pandemic drastically altered Americans’ buying habits. As individuals across the globe adhered to lockdown mandates, online grocery ...
Blog Post Medical Devices Digital What Apple’s Latest OS Updates Tell Us About Consumer Health Data Last month, Apple kicked off its developer’s conference by announcing a few new software features critical to maintaining health and ...
Blog Post Digital Health & Beauty Innovations in Digital Strategy for Beauty Brands In the past year, makeup and beauty brands have hit a massive hurdle marketing to consumers online. Compared to other ...
Blog Post Supply Chain Data + Analytics How Technology Is Used for Vaccine Supply Chains The COVID-19 vaccine has brought hope to many around the world, but the slow rollout of the vaccine also shed ...
Blog Post Grocery Retail Post-COVID Grocery Retail: What to Expect As individuals continue to adjust to pandemic life, uncertainties about how to assimilate in-person and mask-less routines pose a challenge. ...
Blog Post Data + Analytics Consumer Products The Impacts of Data Debt Data debt is everyone’s problem. Gaps in data management processes, accountability, and general data malaise and ambivalence combined with technical ...
Blog Post Fast Moving Consumer Goods Consumer Products Taking Fast-Moving Consumer Goods DTC The COVID-19 pandemic played a significant role in accelerating the trend of fast-moving consumer goods (FMCG) companies introducing direct-to-consumer channels, ...
Blog Post Research & Development Life Sciences What Pharmaceuticals Can Learn About Improving Patient Experience with Personalized Healthcare Provider organizations have taken big strides towards personalization. According to the Redpoint Global Survey, 75% of consumers in the United ...
Blog Post Digital Consumer Products How Big Tech is Addressing Privacy Issues in Digital Marketing Digital marketing is important for building brand awareness, capturing interest, and converting consumers. However, policies around privacy issues in digital ...
Blog Post Pet Food Consumer Products The Growing Importance of Pet Diets The bond between owner and pet frequently morphs into a family-like connection. Having a pet as a companion can not ...
Blog Post Sales & Marketing Biotech Optimizing Your Life Sciences Marketing with a CRM Life sciences marketing companies often lack the necessary tools to create personalized and targeted campaigns. Compliance and regulation often overshadow ...
Blog Post Health & Beauty Consumer Products The (Continued) Rise of the Skinfluencer Over the course of the last 5 years, the prevalence of social media influencers has grown exponentially. Brands across the ...
