Case Study Consumer Products Consumer Healthcare Promoting User Adoption for an AI-Enabled MLR Review Platform Using an Align-Embed-Reinforce change management approach, Clarkston Consulting recently promoted user adoption on a clients’ new AI-enabled MLR review platform. ...
Case Study Consumer Products Digital Marketing Tech Stack Assessment and Website Relaunch Clarkston Consulting recently partnered with a cloud-based provider on a digital transformation, which included a marketing tech stack assessment and ...
Case Study Consumer Products Food and Beverage Category Management Transformation Assessment & Operating Model Development Clarkston Consulting recently partnered with a CPG company on a category management transformation assessment. Read a synopsis of the project ...
Blog Post Data + Analytics Consumer Products Salesforce and Agentic AI: Takeaways from Dreamforce 2025 Earlier this month, Clarkston attended the 2025 Dreamforce event in San Francisco to explore the latest strategic direction and product ...
