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Data and Analytics

Consumer products companies make large investments in data – syndicated, point of sale, loyalty, coupon, survey, and social. Getting a return on those investments requires more than just analysis.

a consultant analyzing data from a marketing analytics consulting firm or marketing analytics consulting firms


Translate data into a competitive advantage.

Analytics that drive insights. Sounds simple. Yet alignment, behaviors, and tools required to become an analytics driven organization are complex. For most consumer products organizations, the challenge lies in turning those data inputs into actionable insights that could drive your business forward. It is about using data to make smarter decisions, measure your success, and know what is working and what is not.


We help consumer products companies turn their data investment into a competitive differentiator.

Align around company drivers, metrics, and success.

  • Analytics Strategy & Roadmap
  • Strategic Capabilities Alignment
  • Data Acquisition Strategy

Cross-functional collaboration will drive the behaviors that will then drive the insights.

  • Data Assessment
  • Cross-functional Activation
  • Organizational Effectiveness

Implement the tools and capabilities to support an analytics focus.

  • Master Data Management & Governance
  • Technology Integration
  • Analytics Dashboard Development

What Our Clients Say

VP Global Retail Technologies

Consumer Products Company

Clarkston truly is a trusted partner and not just a vendor, they are highly regarded by the extended teams. We can trust they have the best interests of the organization as paramount.

We have helped our clients turn data into an investment that aligns to strategic objectives and drives actionable insights. For more information on how we can help your company, please contact our Analytics expert, Traigh Groover.

Contact Traigh

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