Blog Post Data + Analytics Consumer Products Considerations for Applying Agile Principles to Analytics Below, we explore use cases of Agile analytics and dive into considerations for applying Agile principles to analytics. What is ...
Blog Post SAP + Technology Digital Leveraging AI and Advanced Analytics in LIMS Laboratory Information Management Systems (LIMS) have evolved over time, moving from software used to capture data in the laboratory space ...
Multimedia Data + Analytics Pharma HCP 360: Enhancing Healthcare Provider Engagement with Advanced Analytics As life sciences companies seek to increase the volume and quality of healthcare provider engagement with advanced analytics, there is ...
Blog Post Data + Analytics Retail Improving Retail Allocation via Analytics Increasing supply chain pressures are forcing retailers to reconsider each portion of their inventory strategy. They are trying to find ...
Blog Post Consumer Products Recap from the 2023 POI Spring Hybrid Summit Clarkston’s Steve Rosenstock and Sarah Broyd recently attended the 2023 Promotion Optimization Institute (POI) Spring Hybrid Summit in Chicago, Illinois. ...
Case Study Sales + Marketing Data + Analytics Improving the Customer Journey with Advanced Data Analytics Advanced data analytics are now enabling a more intimate and articulated view of key customers for any consumer products business. ...
Blog Post Life Sciences Data + Analytics The Elusive “Next Best Action” in Provider Engagement Customization in marketing has inherent appeal. The idea is that as you increasingly branch your customers onto different marketing journeys, ...
Blog Post Data + Analytics Consumer Products Integral Skills for a Data and Analytics Dream Team Organizations have long recognized the importance of data and analytics in understanding their customers, enhancing their products and processes, and ...
Case Study Data + Analytics Consumer Products Enabling Next Generation Pricing Analytics for a Manufacturer Clarkston Consulting provided pricing analytics for a manufacturer to enhance the client’s pricing strategy. This client is a well-established, multi-brand, ...
Blog Post Data + Analytics Consumer Products What to Look for in an Analytics-as-a-Service Provider An analytics-as-a-service provider is increasingly becoming a mission-critical partnership for businesses in the life sciences, consumer products, and retail industries. ...
Blog Post Data + Analytics Consumer Products The Trouble with Algorithms: Algorithm Ethics Algorithm ethics is becoming a critical issue across businesses of every shape, size, and type as artificial intelligence and machine ...
Blog Post Digital Data + Analytics Digital Trends in Life Sciences: AI, Digital Labs, and Beyond From artificial intelligence (AI) to data analytics and algorithms, life sciences companies are faced with the challenge of how best ...