Optimizing Direct Store Delivery: Streamlining Distribution and Evaluating Cold Chain Investment
Clarkston Consulting partnered with a CPG client to help them in optimizing DSD for their overall delivery network. Read an overview of the project below or download the full case study.
Download the Optimizing DSD Case Study Here
The Client, the largest privately owned distributor and supplier of candy and convenience store products in the U.S., offers over 11,000 name brand items. One of their key customers sought to consolidate several Direct Store Delivery (DSD) vendors to reduce costs, streamline operations, and minimize retail disruptions by combining more deliveries into a single vehicle.
In response, the Client needed to assess multiple factors to determine the feasibility of this consolidation. Key considerations included the impact on warehouse space, the distribution network and assets, operational efficiency, labor requirements, and overall costs. Additionally, the customer was interested in evaluating whether a capital investment in establishing a cold chain was necessary to support their future needs.
Clarkston Consulting was engaged to help evaluate these considerations and provide strategic recommendations on how the Client could optimize their delivery network while meeting the customer’s objectives. This project would guide the Client in making informed decisions on whether to invest in infrastructure upgrades and adjust their distribution strategy to maintain strong customer relationships.
