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Saif Murad

Principal Data Scientist and AI Engineer
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Saif Murad is a principal data scientist and AI engineer for Clarkston’s Data + Analytics practice. By leveraging his deep understanding of machine learning and the statistical foundation needed to avoid spuriousness in translating data into information, Saif helps to provide clients with an invaluable competitive advantage.

Saif is passionate about staying current with the latest technologies and research in the rapidly evolving field of analytics. He has developed predictive models to efficiently enhance user engagement and created generative AI solutions that democratize insights, automate workflows, and drive innovation for clients across various industries. Saif is also a strong proponent of harnessing graph theory to gain deeper insights into customer behavior.

Saif received his B.A. in Economics from the University of North Carolina at Chapel Hill and his M.S. in Data Science and Business Analytics from the University of North Carolina at Charlotte’s School of Data Science.